‘F**k It’ Era.
insulated ice flow vest
▲ Layer like a pro: the quilted Insulated Ice Flow Vest is your hiking MVP. Water-repellent outside, breathable and cozy inside—no sweat overload allowed. Zip up, stash your essentials, and keep those hands free for trail snacks or adjusting your gear. Who said hiking layering can’t be stylish and smart?
fashion.
Trailblazing in Trend: Elevate Your Outdoor Look with Stylish Hiking Essentials
Ready to hike with style and confidence? It’s time to elevate your outdoor game with essentials that shout, “I’m here to conquer the wild—but might just power up with a latte afterward.” Build your hiking wardrobe on a foundation of sleek, comfy basics that blend function and flair effortlessly. Think breathable fabrics, lightweight layers, and neutral tones that transition seamlessly from rugged trails to cozy cafes. Prepare to scale peaks and own après-hike moments without sacrificing an ounce of style—or swagger. Adventure never looked this good.
racerback long tank
▲ Layer up or bail out. Start with this racerback long tank—light, breathable, and ready to wick sweat like a champ. Perfect for your uphill battles or casual market strolls. Scoop neck, racerback, and peachy-soft means you’ll barely notice the climb. Ideal for A-C cups, because support matters when you’re stacking layers and miles.
touchstone henley
▲ Add the waffle-knit henley with stretch that moves when you do. Warm enough for dawn treks, cool enough by the fire. Nature throws curveballs; you throw style back.
▲ Hike like a pro, look like a legend. The Stretch Zion™ Joggers boast a roomy high-rise fit that slips over leggings or shorts without the usual scrunch—because bunching is so last season. Moisture-wicking fabric keeps you dry and sun-safe with 50 UPF protection. Adjustable waistband? Check. Pockets for all your trail treasures? Double check. Stylish enough for après-hike, practical enough for any incline. Trailblazing never looked this good.
reinvent.
Your ‘F**k It’ Era: Embracing Life After 40 with a Wink and a Nod
Ladies, it’s time to gather around and raise a metaphorical toast to the fabulous journey that is life after 50! If you’re not already sporting a “I’ve earned my wrinkles” t-shirt, it’s high time you invest in one. This is your ‘F**k It’ era, and believe me, the best chapter of your life is just waiting to be read—and by read, I mean lived!
The Art of Not Caring: A Masterclass in Confidence
Let’s talk about confidence. Remember when you cared so much about what people thought of you? Well, somewhere between the kids going off to college and your back giving you unsolicited advice, you’ve likely mastered the art of not caring. Congratulations! You’re free!
The magic happens when you learn to let go of what doesn’t serve you. That means saying “no” to toxic friends, boring book clubs, and yes, even those relentless diet plans that promise to make you a “new you.” Here’s a secret: the only “new” you that needs to be revealed is the one that realizes “extra chocolate” is not a guilty pleasure, but a lifestyle choice! ▼
"What’s one thing you’ve decided to stop caring about that has surprisingly boosted your confidence?"
beauty.
toasty fall bundle
▲ Meet your new glow-usual suspects: the lightest luminizer that’s basically a pocket-sized spotlight, the Dew Blush that gives you a perfectly lit-from-within flush without any drama, and Dew Bronze™, your all-day, never-orange, just-right sunkissed hug in liquid form. Mix, match, layer, or just swipe on the go—these multitasking magic-makers fit every skin tone and every mood.
cocktail.
photo - getty - unsplash
▲ Meet The Divine Descent Cocktail — your ultimate après-hiking elixir that transforms rugged trails into a refined retreat. Imagine 2 oz of floral gin mingling with 0.5 oz of elderflower liqueur, 0.5 oz of simple syrup, perfectly balanced by 0.75 oz of fresh lime juice to awaken your senses after a day on the mountain. Topped with a splash of sparkling water and garnished with a sprig of thyme and a thin slice of cucumber, this drink is both refreshing and restorative—a garden party in a glass that says, “I conquered the trail and I’ve absolutely got my life together.” Cheers to elevation in every sense!
travel: Canyon Calling
travel.
Say goodbye to solo travel jitters — we’ve got your back (and your snacks).
Canyon Calling: Empowering Women to Discover Their True Strength — Embracing Paradise as the Beginning of Self-Discovery
▲ Discover Sedona like never before with our Women's Adventure Tour — where hiking red rocks is just the beginning of your glow-up. Join a vibrant group of adventurous women who’d rather hike through serene mountain trails than binge-watch another series, and swap late-night Netflix for stargazing under Arizona’s clearest skies. This isn’t your average girls’ trip; it’s a bold escape for wanderers who want connection, adrenaline, and maybe a little bragging rights. With Canyon Calling calling shotgun, your next epic adventure is ready to swipe right. Are you in, or are you just going to keep scrolling?
canyon calling:
sedona
sojourn tour
food.
chocolatetree restaurant
sedona, arizona
Savor the Garden’s Bounty: Pure, Organic, Gluten-Free Flavors Rooted in Nature’s Harmony
▲ Every dish is made with 100% organic, fresh ingredients—because your taste buds deserve the best gluten-free love. Everything is homemade, no factories involved. Chocolatetree honors the Earth and all its creatures, since a healthy planet means a better meal. Each bite is a celebration of nature’s elements, giving thanks for kale tasting this good. Enjoy, nature lovers!
gnab it.
Upgrade your look, not your credit card. Style that sells out fast—grab it before your wallet breathes a sigh of relief! Shop now, slay always.
female hormone balance
▲ Who says you can’t keep calm and carry on when your hormones are throwing a party you didn’t RSVP to? Tame those hot flashes, mood swings, and night sweats with clinically studied ingredients that have your back—and your bones and breasts too. Because thriving through menopause and PMS should feel less like a battle and more like a boss move.